Emma Waddingham - Business Development Associate

Emma is the Business Development Associate of Atriarc Planning and a member of the Chartered Institute of Marketing (CIM). She is responsible for promoting and developing business activities that reflect the vision and values of the Group as well as communications. Her role also oversees client relations, to ensure our clients receive the level of care they expect from a first class consultancy. Emma’s deep understanding of the property and planning sectors, as well as the wider commercial and legal implications for developments, is applied through her significant experience as a marketing specialist. Emma has also spent a number of years as a national business journalist and magazine editor, spokesperson and public relations consultant supporting and investigating issues that affect planning, regeneration and commercial projects.


Business development; B2B marketing and branding; journalism; PR (including digital and social media); local government campaigns; charity work; event planner; training / conference / seminar development and presenting; website content advisor, and; management of community liaison newsletters and consultation communication.

Specialist Sectors

  • Property

  • Regeneration and Development

  • Local Government

  • Legal

  • Voluntary Sector

  • Cultural, creative & media